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Workshop “Enhancing Agricultural Value Chains through Digital and Immersive Technologies: Understanding Consumer Behavior” (AGRIIMMERSE)

As part of the AGRIIMMERSE project, a workshop will be organised from 16 to 18 September 2025 in Belgrade, Serbia, followed by a research stay at IAMO of two young researchers.

The specific aim of the workshop is to equip participants from the Western Balkan countries with the knowledge and practical skills they need to improve agri-food value chains through the integration of innovations, digital technologies and immersive tools. The workshop will foster collaboration, innovation and exchange of ideas among students, researchers, professors and practitioners to strengthen the agricultural sector in the Western Balkans.

The aim of the research stay at IAMO is to provide a transfer of knowledge about state-of-the-art immersive digital technologies that enable insights into how agri-food products and services can be better aligned with market demands on Western Balkan and European Union.

The event is organised by the Leibniz Institute of Agricultural Development in Transition Economies (IAMO) and the Faculty of Agriculture at the University of Belgrade.

Please find the Call for Submissions and Application Form here. The application documents must be submitted electronically until 5 May 2025.

The project “Enhancing Agricultural Value Chains through Digital and Immersive Technologies: Understanding Consumer Behavior” (AGRIIMMERSE) (Project-ID: 57762559) is financially supported by the German Academic Exchange Service (DAAD) with funds from the German Foreign Office (AA).


Contact

Dr. Ivan Duric

Dr. Ivan Duric

Research Associate
Room: 227

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